Behavior Matters^®, Inc.

Behavior Matters' mission is to expand the awareness and use of modern teaching techniques founded in science-based learning principles and to present to professionals and the public the tools necessary to apply safe, effective, and humane training methods when teaching any animal - human or nonhuman!

Using an empowering approach that emphasizes positive reinforcement, we can communicate with more clarity and less stress, making learning more productive and enjoyable for both student and teacher.

By applying modern behavioral technology, also known as Behavior Analysis, to how we interact with all animals, we continue to develop our own compassion, patience, and empathy, bringing about more meaningful and trusting relationships with all living things.

Bailey-Farhoody Operant
Conditioning Chicken Workshops
The Bailey-Farhoody Workshops are intensive and thorough introductions to applied behavior analysis. These Workshops are designed for professional animal trainers, teachers, training enthusiasts, and those wanting maximum performance from those they work with.

Workshop details and online registration.